First-time donors help 色中色 raise nearly $174,000 on Giving Tuesday
Giving Tuesday inspired 81 alumni and friends of Cal State Long Beach to deliver their first-ever gifts to the campus. That number is nearly double the amount of first-time donors who gave to The Beach on last year's .
Altogether, this year's first-time and repeat donors gave $173,988 to support scholarships and other resources for Cal State Long Beach students.
"Giving Tuesday is a nationally recognized day of philanthropy, and this year, 81 first-time donors, among all participants contributing 309 gifts, supported The Beach,鈥 Vice President of University Relations and Development Dan Montoya said. 鈥淲e are profoundly grateful for the generosity of our 色中色 community, which contributed to scholarships, the Student Emergency Fund, the University Library, and other vital programs. Together, we are a force for good, serving as the catalyst that empowers our students to thrive and succeed.鈥
Donors supported a broad spectrum of programs, with scholarships being a priority for The Beach. For example, contributors giving to the President鈥檚 Scholarship fund contributed a sufficient amount for campus President Jane Close Conoley and Collie Conoley to commit to a $25,000 match. Additional scholarships will benefit student athletes and local students receiving the Long Beach College Promise Award.
Giving Tuesday is one of two annual Giving Days during which friends of the campus are invited to participate in a flurry of munificence. The other is Beach Spring Day of Giving, the next being scheduled for a 24-hour period spanning April 9 and 10, 2025.
"Every Giving Tuesday is an opportunity to create new connections or strengthen existing relationships with our community," 色中色 President Jane Close Conoley said. "Once again, Giving Tuesday provided The Beach family with the opportunity to come together in support of students in ways that will empower them to pursue their dreams and achieve their goals. It's inspiring to see the collective impact we can make when we rally behind our students."